I don’t think I’ve done this before, but kudos must be given when kudos are deserved: Thank you Al-Markazia (Toyota Jordan) for your efforts in spreading comedy in Jordan, and for supporting entertainment and the arts.

They’ve been doing it consistently for years and years (I remember my brother joined one of their stand-up competitions a gazillion years ago), and I can’t imagine a better way to do marketing for good (and laughs!).

Around 2007, it was trendy for corporations in Jordan to support art and entertainment in Jordan. These days (and I know the times are tough), the list is quite narrow, and art is dying. I almost want to hug Toyota for the positivity.

I was following last week’s Nemr Abu Nassar #ToyotaComedy show on Twitter, and seeing messages of laughter, joy, and happiness from the audience made me really happy, too.