Aside from the electronic voice that sounds a lot like Microsoft Sam, I can’t believe that this campaign is from Microsoft. MICROSOFT!
Microsoft actually said yes to some crazy copywriter who came up with a brilliant idea to make Internet Explorer cool again:
It’s genius. As a person who grew up in the 90′s, I couldn’t help but grin and remember (and how relevant is this campaign to my recent post about how growing up in the 90′s influences how I look at the Internet?).
Yes. We grew up indeed, baby. But I’m not sure if you did enough growing just yet. Sorry.
I’ll give you a chance though. At least now I like you a little better. Much better, actually.