Dude, I ask myself this question ALL THE TIME. In fact, I can guarantee that I check out the IKEA website AT LEAST twice a week. I have the catalogue memorized. I’ve even picked out the pieces I’d decorate an apartment with, IF I HAD AN APARTMENT.
Mark just gave the best definition of what IKEA does I’ve read ever.
But IKEA is fun, too. Last time I was there, we took all the cuddly birds and hung them all over the place. I never buy any furniture at IKEA (or only when moving to another home), but I like to be there for the hot dogs and the names of all the stuff.
I heard once that a local investor wanted to open a branch in Amman before few years, and IKEA did some kind of a research and found that Jordanians don’t prefer the type of furniture they have due to the kind of wood they use. Most of the Jordanians prefer solid wood furniture that can serve them for many years; moreover the size of apartments is considered big here which require some kind of bulky furniture. This was few years ago, so I don’t know now…
Because Ikea is mostly made for small families who tend to change their furniture every time and then, and this applies to cities which have good percentage of foreigners working, i.e: GuLF, so i dont think Jordan is an interesting market for them
Its quality is low compared to other competitors, but it IS funky and affordable. If you do not want to buy their furniture because you want something to last longer, you can still find a variety of pretty accessories there.
what are you guys talking about. Minus the actual furniture which I agree isn’t all that, Ikea is the best. Their little storage boxes and little accessories and little accents are kick ass and dirt cheap. Three quarters of my bedroom minus the hardwood furniture is ikea.. curtains.. rug.. drawing table.. accessories.. lights.. bedsheets.. bed covers.. and i’ve had everything for over ten years and its AWESOME. i love ikea!
I have to drive for 2 hours to get there because trhere isn’t one in my city. I once drove there and couldn’t find the parking lot. By the time I found they were almost closed and I had already cussed everything Swedish in this world from ABBA to that grumpy little nurse on the 7th floor
I think Ikea is great too, my whole home ehm.. “studio” is from Ikea, it is just great. if it had quality issues i don’t think it would have this world wide success. furniture business in Jordan??! since when do we really have that? it’s just a bunch of lousy places that sell crap or too expensive and also corporaty like The One..
well im not a fan of Ikea i find there furniture fake…i cant help it im an interior designer…but what i know is that in the near future: like some 5 years ahead from now, a “B&B Italia” show room is going to open in amman, now that is really cool
Hey Ruba… well its a matter of time i guess b4 they open a branch here.. But even if they open one here, it’ll be ridiculously expensive!!! ant it wont be like.. the cheap, cool brand.. it’ll loose its .. spirit? :)
IKEA recently surveyed a portion of my city (Orlando, FL) to determine market eligibility to open a branch.
They consider average consumer spending and analyze the lifestyle trends of a certain city before they decide to whip out the average cost of starting one (upwards of $5 billion).
IKEA does not target rich folk, and never will, it’s in their mission statement to supply to the middle class. Until our middle class has the moms and dads with the time and energy to assemble living rooms from planks of wood and boxes of screws, IKEA will not come close to us.
Ofcourse, like many other now-tarnished brands, these standards apply to corporate stores, and a rich Jordanian franchisee will surely buy a license someday and not adhere to their corporate image and follow his/her own agenda (like Starbucks, Burger King, Hardee’s, Marriott), and build it the way they want and sell what they want and call it the same brand.
hey guys i just moved here to jordan, and i dont know from where do we buy furniture i need a living room i was searching if i can buy from the internet. And if they deliever here to jordan but obviously they dont. so if anyone knows a good store that sells modern furniture with good quality please tell me
The Union for Land Development announced in its general assembly that it has recently signed an agreement with Mr. Saleh Yacoub Al-Homaizi favor of Kuwaiti nationality and SAH (IKEA) Jordanian company Limited liability “holds a general power of attorney from company (IKEA) Swedish granted the right to set up and run store (IKEA) Global in Jordan” to rent a land of 42 Donoms with land description Al Yadoudeh, Al N3ageyeh wal Meqta3 8, Land number 266.The rent is for 26 years with total lum sum of 80 million JODs around 3.07 million yearly. the construction will take around 10 months with total cost of 21 million JODsyou can read more information at the following linkhttp://alanbat.net/feed/cat17/15134.txt
It’s interesting that some are against Ikea and worried that will ruin the FURNITURE INDUSTRY in Jordan “Like if there is a decent one” … We are planing to move back from Sydney to Jordan and OUR biggest worry is WHERE to buy furniture that solves many of our trouble … We thought to buy it here and ship it to Jordan “stupid but it was just a thought” then thought to swing by Dubai and buy it there and ship to Jordan .. prices were almost same as in Sydney with exchange rate variation. NOW that there will be an Ikea in Amman… that solved most of our worries if they manage to keep same items that they keep in Sydney specially the kitchenware. Ikea in Sydney has managed to provides us with solutions for our troubles with very competitive prices … and we are looking at buying modern furniture.
hi every one why are some people going crazy about ikea opining to Jordan? hum I think that, well I think you know what I think, jordanian furniture sucks, I was going to go to natania and get it from there, thank god its going to open soon
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