More Awesomeness by Sony

October 19, 2006 at 10:53 pm · Filed under Art, Design

Remember the Sony Bravia ad that I fell in love with? Well, here’s something even cooler, also courtsey of Sony Bravia- color like no other.

Ahhhhhhhhh! How awesome is that? 70,000 liters of multi-colored paint erupting in a symphony-like work of art. You know where I’d love to be right now? In the staircase in the footage while the paint explodes all through it.

Believe it or not, this is also a real video, no fancy shmancy effects, just 70,000 liters of paint.The cleanup took five day and 60 people. The entire shoot took 10 days altogether with the help of 250 people. Here’s a little video with more background on the making of the ad:

(Hat tip: Ziad D)






  • http://rebecca-jordan.livejournal.com/ rebecca

    Wow! It’s like fireworks for the daytime. There were some great minds at work together on THAT team!

  • http://kekosworldblogspot.com KeKo

    I love Bravia too, but here comes the nag! They have the worst support ever for wall mounts! So I guess I just have to admire the ads with frustration! Unless you can get them to sort that out, with the free advertising you are giving them I’m sure you have influence ;) come on get on it ;)

  • http://sickbhoy.blogspot.com $!ckbh0y

    Totally cool!

    I luv Sony

    {{{{{Sony}}}}}

    Come and check out my blog and let me know what you think…

    http://sickbhoy.blogspot.com

  • BiG

    That video was amazing….It must have taken lots of work to do that..However i must say that i would have prefered standing in that yard outside at the end of the video where it was raining paint thatn that staircase..!

  • http://sickbhoy.blogspot.com $!ckbh0y

    I’m sure I left a comment here?

    Maybe I’m imagining things… possibly due to my lack of sleep last night maybe?

    *sigh*

    Note to self – take sleeping tablets next time.

    As I ‘think’ I said before – I like Sony too – I have a 46″ V series Bravia (not on a wall mount) and thinking of upgrading to the X series… Bravia’s are cool… I lurved the bouncing ball ad in San Fransisco… very creative is dem Sony ad ppl!

  • http://sickbhoy.blogspot.com $!ckbh0y

    I’m upset now.

    :(

  • http://reflectupon.blogspot.com super devoika

    WOW! really amazing…
    I would love to stay under the colorful rain too…

  • nada

    aaaaaaah biddiiiiiiiiiiiii =D

    roba yallah ni3mal heik? ya yaaaaaa… 3ind burj il sa3a heheeeeee =P

  • http://andfaraway.net Roba

    Hehe, cool! Let’s do that yalla yalla yalla. WE’LL DO THAT IN THE UGLY, DEPRESSING , GRAY LAB IN THE PHYSICS DEPARTMENT! I’m so gonna paint that room before I graduate.

  • nada

    LOOOOOOL paint it pink muahahaaaaaa
    me and haya were planning to paint T-REX in pink, add some necklaces, bracelets and a wig heheee but too bad we graduated before making our dream come true =’( bas w’ll do it!!! someday ;D

  • Aver

    I work in glasgow, and I know the building.
    they also showcased 5 screens at the main central train station in glasgow for a week, you could win one if you wrote your name and contact details :)
    i know you would’ve loved it Roba.