A Blog from Amman, Jordan, Online Since 2004.

The Story of a Piece of Cheese

Direction: Roba Al-Assi
Writing credits: Roba Al-Assi (story)

Genre: Mystery / Documentary
Plot Summary: After invading a cheese factory, the result of 2 hours taking pictures through a belt made of cheese (ok, leather, but let’s play pretend).

User Comments: It don’t add up
User Rating: **********__ 9.6/10 (11 votes)

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Complete credited cast:
Roba Al-Assi’s belt (now lost), Ruba Haddad (professor), Noor Sawalha (student), Odai Nemri (student), Sultan Petro (student), Tamara El-Sheikh (student), Dina Hallaq (student), Hala Qattan (student), Raed (technician), Marah Arafat (student), Khuzama Judeh (student)

Runtime: 50 seconds
Country: Jordan
Language: Visual
Color: RGB
Sound Mix: None
Certification: None

Student1: What are we doing?
Student2: Miss! Ma binla7e2!
Professor: Roba, stop taking pictures!
Professor: 7atojlootoni

(click on a circle)


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  1. yo, where’s da movie?

  2. the picture is the movie…

  3. Roba! Nice one I love the swiss cheese. :) I’m so sorry I couldn’t make it to the Jordan Planet meet up. I was so devastated. Anyway, the professor in your story is my best friend from school! Il-dinya shu zgheeeeeereh!

  4. Anonymous

    roba, it is me Miss Ruba :) lulu is my best freind from school … where is the train picture?

  5. Oh wow, cool. You Jubilians are too online ;)
    And em.. I didn’t post the train picture cause you gave me an evil look when I told you that I will blog it :P I’ll email it to you.

  6. This is toooooo cool. Seriously. Where do your ideas COME from? What is it you”re studying exactly? Architecture? I want you to design my house. Interior design? I want you to decorate it? Art? I’ll pay whatever you want for a Assi original. You wanna make movies? I’ll invest.

    Too too cool.

  7. mmmm cheeeez

  8. Very Smart and Creative…your brain is always ticking in a race with the reality around you.

    Ill join Hala in her investment too :)

  9. Thank you for the link to Farah I have added her to my Bloglist feeds.


  10. Roba. You blew me away with this idea.. that is so original, and so creative.. I loveeeeeeeeed it.. you’re so talented.. I adore that in you..

  11. I don’t get all this artsy fartsy stuff.. so is the cheese actually film negatives?

    I give up

  12. kinzi

    Roba, how did I miss this post! VERY VERY clever. Amazing girl, too much talent to be just one person!

  13. I looked at it very caerphilly, tried stilton’ it back and forth, I don’t think it was quite the muenster idea you saw it as, not quite worth a madrigal, but I won’t say you bleu it either. It’s more than camembertly adequate, and deserves a havarti laugh. I bet you are lapping up the compliments.

    Of course, your blog is always a bries of fresh air.

  14. I loved the picture,
    it’s a piece of art…


  15. Thanks guys!

    Hal, I’m studying a khabsa of all kinds of design..

  16. it looks cool

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