Pew has just released the results of a study on Internet search behavior. The results were surprising, especially this one:
Nearly half of searchers use a search engines no more than a few times a week, and two-thirds say they could walk away from search engines without upsetting their lives very much….
So could you walk away from search engines? I know for a fact that I can’t.
Another weird finding was that only 38% of users are aware of the distinction between paid or “sponsored” results and unpaid results.